Iconic Tee — White

A salute to New York’s print legacy, this tee marks the meeting of two Canal Street icons: William White Emporium and Iconic Magazines - the city’s legendary one-stop shop for all things print. Together, we celebrate the tactile, timeless ritual of holding something real in your hands. 

The back proclaims NoCan, staking its place as the neighborhood’s newest landmark in type. More than just a shirt, it’s a signal of where culture is headed next.

Available in White, Banana, Cotton Candy, and Sea Glass, each shade captures a sun-washed softness that feels lived-in from the first wear.